New Destin-centered sportfishing television project on the horizon

Published 06/02 2014 05:53PM

Updated 06/02 2014 07:24PM

Martin Outdoor Entertainment, an Alabama-based television production company, is teaming up with Destin-based general contractor, real estate agent and entrepreneur Jack Cole to produce a new television show centered on the area’s bountiful sportfishing and outstanding natural beauty.

Martin Outdoor Entertainment currently produces The Season with Justin Martin, which airs Sundays at 9:30 p.m EST on Sportsman Channel. The show features top tier production, exciting hunts and interesting personalities, making this one of the most popular shows on the Sportsman Channel. After being introduced to Martin through mutual friends, Jack Cole suggested the concept of hosting Justin to bow-fish for cobia aboard Cole’s 52-foot Hatteras luxury charterboat, Realin’ Scripts. The hunt was successful in more ways than one—Martin not only bagged his cobia with a bow but also fell in love with the Destin area. The pair immediately began collaborating on a new stand-alone saltwater fishing show that would be based in the area.

“The overall goal of the show is to promote saltwater fishing in Destin as well as highlighting Destin and Northwest Florida as a vacation and sportfishing destination,” Cole says. “This is an outstanding opportunity for our area—we truly are ‘The World’s Luckiest Fishing Village’ and this is a way to really put Destin on the map as a world-renowned destination for sportfishing.” He also notes that teaming up with a successful, nationally-televised production studio gives the project even greater odds of success.

Martin Outdoor Entertainment returns to Destin for filming aboard the Realin’ Scripts on June 4, 2014. Upon returning at approximately 4 p.m. to the boat’s slip at the Destin Fishing Fleet Marina behind Fisherman’s Wharf restaurant in Destin, Martin and Cole will host a press release announcing further details for the new television show. The media is cordially invited to attend this event. For more information, contact Richard Price, General Manager of Martin Outdoor Entertainment, by phone at 334-701-6633 or via email, For more information on The Season with Justin Martin, visit

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